When is the game going to hit retail, and how much will it cost?
If we will be able to meet our currently planned deadline for delivery, July 2020, the game could hit retail stores by late august/early september. Regarding the MSRP of the game, we’re still making arrangements with our distributors, and the current project guidelines recently enforced by Kickstarter do not allow us to explicitly talk about it, so we can’t say which it will be. With that said, you can expect it to be higher than the Kickstarter price.
Last updated: September 27, 2019 05:21
Will "stretch goal" unicorns be included in the standard box / retail version?
No, they will not be included in the “standard” box when the game will hit retail stores, but will be instead included in an additional “expansion” box.
Last updated: September 28, 2019 05:49
Will you add giant versions of the "stretch goal unicorns"? Maybe as a paid add-on?
It is not currently planned. The Ultimate pledge only includes giant versions of the “base” unicorns because it is meant as an upgrade of the standard box: additional giant unicorns are definitely too expensive to be included in the Ultimate pledge, and, unfortunately, it’s also more complicated than simply putting a price onto them and make them a separately purchased add-on.
When you produce something like the giant unicorns, to make is economically feasible, you need to produce a certain minimum quantity (in the range of thousands of pieces) to make the cost per unit cheap enough so that you can sell them at a price that people are willing to pay to purchase them. Even if we decided to offer the giant versions of the “stretch goal” unicorns as a separately paid add-on (which would be the only way we could possibly make it happen, honestly, as we said the Ultimate pledge is very competitively priced as it is), we would need to be sure that there are -thousands- of backers willing to purchase them separately as an add-on. If they would end up being purchased by a few hundreds of backers (which is definitely not a small number to achieve by itself), we would lose a lot of money, instead of gaining money (money that needs to be used also to pay for the production of the whole standard game in the first place). As much as we would like to make it happen, right now it seems extremely difficult it will be possible.
Sorry for the boring production insight explanation, but we hope it will make more clear why offering the extra giant unicorns, even as purchasable add-ons, is quite unlikely to happen at the moment.
Last updated: September 28, 2019 05:49
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